Above the fold

Definition of the adjective Above the fold

What does Above the fold mean as an attribute of a noun?

adjective

1. [newspapers] Situated in the upper half of the front page of a broadsheet newspaper, and thus more prominent, as the lower half is not usually visible when the folded newspaper is displayed for sale.
   • antonym: below the fold
   • synonym: above the scroll
2. [web design] By extension, situated near the top of a web page; not requiring scrolling. See above the scroll.
   • antonym: below the scroll
3. Anything similarly occupying an exclusive position of relative prominence

Film

"Above The Fold" a.k.a. "Below the Fold": Below the Fold: The Pulitzer That Defined Latino Journalism is a 2007 American documentary film written and directed by Roberto Gudiño to chronicle the story of the Mexican American journalists of the Los Angeles Times who responded to negative portrayals of Latinos in the newspaper by publishing Latinos. Filmed on locations in Arizona, California and New York, the project debuted at the Los Angeles Latino International Film Festival in October, 2007.

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Miscellanea

Above the fold is the upper half of the front page of a newspaper where an important news story or photograph is often located. Papers are often displayed to customers folded so that only the top half of the front page is visible. Thus, an item that is "above the fold" may be one that the editors feel will entice people to buy the paper. Alternatively, it reflects a decision, on the part of the editors, that the article is one of the day's most important. By extension, the space above the fold is also preferred by advertisers, since it is the most prominent and visible even when the newspaper is on stands.

Printed dictionaries and other books with definitions for Above the fold

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The Visual Dictionary of Pre-press and Production (2010)

by Gavin Ambrose, Paul Harris

SCREEN TERM Above the fold Below the fold Fold The point on a webpage that delimits the visible and non-visible content. Web technology allows for the creation of endless pages but there are screen limits, which means that users have to ...

A Dictionary of Business and Management (2016)

by Jonathan Law

abovethefold Originally denoting an advertisement displayed above the fold in printed media; in computer terms it indicates that ...

The Dictionary of Unfamiliar Words (2008)

by Diagram Group

Neologisms and technical terms above the fold The part of a webpage visible to a visitor without scrolling down. administrivia A collective term for the administrative details such as copyright, licensing, and privacy information that appear on ...

Accidental Encyclopedia (2015)

by Andy Grogan

ABOVE THE FOLD(•) The part of the web page that is visible on-screen before the user has to scroll down. Originally used with reference to where the newspaper would be folded and placed on a news stand. The visible part of the paper ...

The Complete Encyclopedia of Needlework (2002)

by Thérèse de Dillmont

Hemming is done by taking up the underneath layer of material at a distance of one thread from the hem, then inserting the needle through the upper layer, two threads above the fold, at a slight slant. A gap of two threads should be left ...

The Marketing Dictionary for the 21st Century (2016)

by Robert Bly

Above the fold – The portion of a web page or email you see when you open it on the screen. The rest is considered below the fold, which you have to scroll down to view it. Account – An advertising agency's client. An account may be an entire ...

Cambridge Business English Dictionary (2011)

by Cambridge University Press

Compare below par above the 'fold adverb 1 MARKETING, coMMuN|cATIONS in the top part of a newspaper page: The stories that the editor feels will sell the newspaper are put above the fold. 2 INTERNET in the top part of a website page ...

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Above the fold Meaning

Video shows what above the fold means. Situated in the upper half of the front page of a broadsheet newspaper, and thus more prominent, as the lower half is ...

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