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Good things come to those who wait

Definition of Good things come to those who wait

What does Good things come to those who wait mean?

proverb

  1. A patient seeker will be satisfied in due time; patience is a virtue.

Explanation

  1. Good things come to those who wait is an advertising slogan used by Diageo in television, cinema, and print advertising campaigns promoting Guinness-brand draught stout in the United Kingdom. The slogan formed the cornerstone of advertising agency Abbott Mead Vickers BBDO's successful pitch to secure the Guinness account in 1996. Their proposal was to turn around the negative consumer opinion of the length of time required to correctly pour a pint of Guinness from the tap, usually quoted as 119.5 seconds, as well as to encourage bartenders to take the time to do so. A similar idea had been incorporated into a number of Guinness campaigns in the past, such as the Irish "Guinness Time" television and cinema spots of the early 1990s.
  2. Good things come to those who wait was a slogan used in an advertising campaign launched by the H. J. Heinz Company in the 1980s to promote its Heinz brand of tomato ketchup within the United States. The campaign was pitched and handled by the advertising agency Leo Burnett Worldwide, who had been responsible for the marketing of Heinz brands since 1974. The central concept of the campaign was that even people in a hurry would wait for Heinz ketchup to trickle out of its glass bottle. advertisements with the slogan "Good things come to those who wait" appeared in print, on, billboards, on television and in cinemas throughout the early 1980s.

Printed dictionaries and other books with definitions for Good things come to those who wait

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Google previewA Dictionary of American Proverbs (1992)

by Wolfgang Mieder, Stewart A. Kingsbury, Kelsie B. Harder

All good things come to those who wait. (b) All things come to ...

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Good things come to those who wait Meaning

Video shows what good things come to those who wait means. A patient seeker will be satisfied in due time, patience is a virtue.. Good things come to those who ...

Quotes about Good things come to those who wait

I don't believe that old cliche that good things come to those who wait. I think good things come to those who want something so bad they can't sit still. (Ashton Kutcher)
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